20% increase in time on page with lean design

PROJECT SNAPSHOT

• Web application
• Shopify platform
• Client: Now Live
• Year: 2023
We introduced multithreaded commenting for more dynamic discussions, promotional notifications for timely updates, on-page login functionality for seamless access, and interactivity for "liking" comments to boost user and merchant interactions.
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DESIGN SOLUTIONS

Our efforts enabled us to develop an MVP that realizes the product's brand, as well as a modified user interface that promotes clarity and user engagement, upholding the product goal of “No dashboards, downloads, or training—just human answers to human questions.”

MY CONTRIBUTIONS

• User experience design
• User interface design
• Visual design
• Interaction design

IT TAKES A VILLAGE

• One project manager
• One UX + UI designer
• The Midstream founders

PRODUCT DELIVERED

• Web application
• Shopify platform
• Client: Midstream
• Year: 2023

END TO END PROCESS

Founded in 2013, Eu Natural is an online D2C company that specializes in creating “powerful blends of herbs, vitamins, and minerals, eachformulated to promote optimal health.” With products designed for beauty, respiratory function, mobility, prenatal care, fertility, and conception, Eu Natural offers a comprehensive range of offerings for both men and women.
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